NEW YORK TIMES
THE NEW TRADITIONALISTS
Thursday, May 10, 1990

SHE’S A WOMAN WHO LOVES HER JOB – EVEB WHEN ICICLES FORM ON HER HARDHAT.



600Q-317-009

When winter storms hit the Blue Ridge Mountains, Emily McCoy straps on her tools, joins her section gang, and works through the night on high voltage lines until the power is restored to the last house in Oconee County.

"It can get dangerous," she says, "and I never did like heights. I've had icicles form on my hardhat. But the truth is I love it."

Nobody said it was easy. Emily trained for the job when she was divorced and a single mother. And nobody likes to get up at 5:30 every morning to go to work. But Emily McCoy not only copes, she thrives.

"Real Happy." That's how she feels about her job, her paycheck, and her life with her 8 year old daughter and her new husband.

"My family comes first,” she says. "If my daughter needs my time, the house doesn't get cleaned. She's my most important job."

Her energy, her attitudes, and her values embody the New Traditionalist movement that now affects almost every aspect of the life America lives and the products Americans buy.

No other magazine can speak to the New Traditionalist with the authority and trust of Good Housekeeping.

That's why there has never been a better time for Good Housekeeping the Magazine, the Institute, and the Seal.

AMERICA BELIEVES IN GOOD HOUSEKEEPING

END